Trends
ARKit: Transforming the Landscape of Augmented Reality Apps

ARKit: Transforming the Landscape of Augmented Reality Apps

The world of augmented reality (AR) has seen a remarkable transformation since the launch of Apple's ARKit with iOS 11 on September 19, 2017. Over 13 million ARKit-only applications have been downloaded, dramatically reshaping the app ecosystem. The evolution of this...

The Rollercoaster Ride of Blippar: A Case Study in AR Startups

The Rollercoaster Ride of Blippar: A Case Study in AR Startups

In the dynamic realm of augmented reality (AR), few stories encapsulate the trials and tribulations of startups like Blippar. Once a beacon of hope for AR technology, the U.K.-based company now finds itself teetering on the brink of insolvency. While Blippar has...

Siri’s Leadership Shift: A New Era for Apple’s Voice Assistant

Siri’s Leadership Shift: A New Era for Apple’s Voice Assistant

In the fast-paced world of technology, changes in leadership can signal a crucial transformation or a shift towards reinvention. The news surrounding Apple’s Siri has been particularly eye-catching, as it surfaces that Bill Stasior, who spearheaded Siri since 2012, is...

The Augmented Reality Platform Wars: Apple vs. Facebook

The Augmented Reality Platform Wars: Apple vs. Facebook

The tech landscape is undergoing seismic shifts, particularly in the realm of augmented reality (AR). While Facebook has graciously introduced its vision of a world immersed in AR experiences, Apple has quietly mounted a competitive assault through its own robust...